Cookies
We are a small Czech team and we keep improving Srovnej Dřevo. To know what works and what does not, we look at how the site is used.
Without your consent we only measure in aggregate and without cookies. We can see, for example, how many people visited the site today or how many orders came in. We cannot see who you are.
With your consent we store cookies and see more. We learn how people move through the site and where they get stuck, so we can make the comparison simpler. You will help us a lot. The site works exactly the same if you say no.
You can change or withdraw your consent at any time.
Needed to run the site
A few small cookies are needed for the site to work. They remember your consent choice and the supplier you picked. We also store where you came from, for example an ad.
Analytics: so we can improve the site
Without consent we only count visits, without cookies. With consent we see how people move through the site, where they hesitate and what does not work for them. That tells us what to fix first.
Marketing: so more people hear about us
Without consent, ad systems only learn without cookies that an ad brought a visit or an order. We report the order to Seznam without your name, email or phone. With consent we can show ads on Google, Seznam, Facebook and Instagram mainly to people who are really looking for firewood. That saves a small company a lot of money.
Details for the curious
Necessary
- Your consent choice (cc_cookie), stored for 6 months.
- Which ad brought you to the site (drevo_gclid, drevo_fbclid, drevo_sznaiid), stored for 90 days.
Analytics
- Google Analytics: without consent it measures without cookies, with consent it stores _ga cookies.
- PostHog: without consent it only counts visits, with consent it stores cookies starting with ph_.
- Microsoft Clarity: runs only with consent, stores _clck, _clsk and other cookies.
Marketing
- Google Ads: without consent it measures without cookies, with consent it stores cookies starting with _gcl_.
- Sklik (Seznam): without consent it measures without cookies, with consent it stores sid and udid cookies.
- Meta Pixel (Facebook, Instagram): runs only with consent, stores _fbp and _fbc cookies.
- Other ad tools from Google Tag Manager run only with consent.
How long other tools keep their cookies is set by their providers.
